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Editorial Director

Pao Imin

In recent years, the fashion and luxury industry has gradually shifted its global strategic focus to the Chinese market, which has led to a return of consumption and a rapid change in the spending habits of the middle class and 90s’ generation consumers. 

Chengdu is one of the key cities in the southwest region where luxury brands are gradually choosing to make their global event launch, or first launch in China. Chengdu’s status in the fashion world has raised during the past years.

In our first ever Up Close event at The Temple House, Mr. Pao Imin, Editorial Director of Vogue Business in China, and three Chengdu based fashion pioneers shared their perspective on the unique cultural charm, lifestyle and creativity within the fashion scene in Chengdu. 

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